"La Colegiala" was later remade and remixed in various versions and languages. Nescafé sales hugely increased as a result. Soon, the Rodolfo y su Tipica version was released as a single by RCA, with the B-side containing "La Subienda", composed by Senon Palacio and interpreted by Gabriel Romero. The ad concept had been tried initially in Ecuador by the ad agency Publicis, later spreading in other Latin American countries before making it to Europe. A longer version of the Nescafé ad was used in movie theatres. The song was popularized in France and continental Europe in 1980 through the usage of the Rodolfo y su Tipica RA7 version for a Nescafé advertisement broadcast on French television. The song was a hit in Peru, mainly in the rural areas of its capital city Lima. He called his friend, singer Carlos Ramirez Centeno, to sing and record the song for the first time in 1977. Walter León Aguilar, leader of the cumbia music band Los Ilusionistas, composed the song inspired by a young girl who was passing by while León Aguilar was riding a public bus. " La Colegiala" ("the collegian", or "girl student" in Spanish) is a Latin iconic song composed in 1975 by Walter León Aguilar, leader of the Peruvian cumbia ensemble Los Ilusionistas, and made hugely popular in the early 1980s by the Colombian singer Rodolfo Aicardi, crediting it to Rodolfo y su Tipica RA7. JSTOR ( June 2019) ( Learn how and when to remove this template message).Unsourced material may be challenged and removed. Please help improve this article by adding citations to reliable sources. This article needs additional citations for verification.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |